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Campaign Specialist, QA

Integrate

RemoteIndiamidFull Time
Posted
today
Source
Himalayas
Field
Engineering, Marketing

Skills

Lead GenerationCommunicationSalesforceExcel

Description

About Integrate Integrate is a B2B demand orchestration platform that helps enterprise marketing teams capture, validate, and activate leads across every channel — turning fragmented demand generation into a unified, measurable pipeline. As a Campaign Specialist, QA you will conduct rigorous QA reviews on campaign deliverables to ensure consistency, compliance, and alignment with requirements. Reporting via a dotted line to a designated Team Lead, you will identify deviations, maintain trackers, provide weekly analyses, and support Team Lead responsibilities including SOP creation/updates under Manager/Lead supervision. This role focuses on driving process excellence, error reduction, and optimization across multi-channel campaigns, collaborating with clients, sales, and execution teams to uphold Integrate's standards for lead quality and platform reliability. Key Responsibilities - Conduct comprehensive QA reviews for campaign deliverables (e.g., creative assets, targeting setups, compliance checklists), ensuring consistency with campaign requirements and standards. - Identify and document process and output deviations from quality standards, recommending optimizations, automation opportunities, or corrective actions. - Maintain QA trackers and audit data to identify gaps, trends, and insights; deliver weekly analysis reports to Team Lead and relevant stakeholders. - Support Team Lead with responsibilities such as error-tracking, check-ins, bandwidth monitoring, and task prioritization through QA-driven insights. - Assist with SOP creation, updates, and documentation under Manager/Team Lead supervision to standardize workflows and reduce errors. - Collaborate with Campaign Specialists, clients, and sales teams to resolve QA issues, validate fixes, and ensure seamless campaign launches. - Monitor multi-channel campaign outputs for compliance (e.g., GDPR, CCPA) and performance benchmarks, flagging risks proactively. - Contribute to process automation initiatives by testing tools and providing feedback on QA-impacting features. - Perform ad-hoc audits, root-cause analyses, and support team training on quality standards. · Other duties as assigned. Qualifications - 2+ years of experience in quality assurance, campaign review, or process auditing within a SaaS, marketing technology, or B2B lead generation environment. - Strong attention to detail with proven ability to identify deviations, document findings, and suggest actionable optimizations. - Experience maintaining trackers, dashboards, and delivering regular analysis reports (e.g., weekly summaries). - Familiarity with multi-channel campaign workflows, compliance standards (e.g., GDPR, CCPA), and tools like Salesforce, Google Sheets/Excel, or QA platforms. - Collaborative mindset with ability to support Team Lead duties in a dotted-line structure under Manager supervision. - Analytical skills to audit data, spot trends, and recommend SOP/process improvements. - Excellent documentation and communication skills for clear reporting to stakeholders. - Proficiency in process mapping and SOP development. - Thrives in fast-paced, matrixed teams focused on operational excellence. - Bachelor’s degree in Business, Marketing, Quality Management, or related field preferred. Originally posted on Himalayas

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