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Influencer Manager - BD focus

Sweatcoin

RemoteUnited StatesFull Time
Posted
today
Source
Himalayas
Field
Marketing

Skills

Business DevelopmentProject ManagementCommunicationLeadershipAI

Description

At Sweatcoin, we're on a mission to make the world more active - healthier and wealthier along the way. As the leading app that turns steps into rewards, we've inspired 200M+ downloads and helped users walk over 23 trillion steps. Influencer-driven growth is one of our most powerful acquisition channels - and we're just getting started. We're looking for someone to build, scale, and own it. This is primarily a Business Development role - not a brand management one. You'll be designing systems, sourcing new channels, and driving the kind of growth that compounds. Your goal is clear: double the number of users we acquire through influencers within 6 months. You'll lead a team of junior entrepreneurs across diverse markets, bringing structure and strategy to their work while pioneering entirely new approaches to influencer acquisition - from AI-driven solutions to vertical-specific campaigns to affiliate innovation. If you're a builder who gets energy from creating something from scratch, thrives without a playbook, and wants your earnings to reflect your results - this is your role! What you'll do: Strategic Development (60%) - Design and execute monthly influencer acquisition campaigns targeting specific verticals (health & fitness, gaming, lifestyle, finance, and more) - Build professional influencer sourcing processes beyond the Sweatcoin app, leveraging external platforms, direct outreach, and your own creative approaches - Explore and test new acquisition channels: AI-driven solutions, third-party affiliate programs, virtual influencers - Develop compelling lead magnets and communication strategies to attract high-quality influencers at scale - Analyze market opportunities and build data-driven business cases for new initiatives Team Leadership & Operations (40%) - Coordinate and focus the junior entrepreneur team across markets, standardizing processes and best practices - Establish clear workflows, tracking systems, and performance metrics - Drive continuous improvement and knowledge sharing across geographies What you'll bring: - Proven track record of 2X+ growth in an influencer, affiliate, or partnership program with the numbers and methodology to prove it - A builder mindset: you've created something original, not just operated existing platforms - Background in consumer mobile apps or web products (startup environment strongly preferred) - Strong project management and organizational skills - Strategic marketing thinking: you approach an influencer program the way a product marketer approaches a launch - Data-driven and creative in equal measure - Comfort with variable compensation tied directly to outcomes Why Sweatcoin: - A mission that genuinely matters: getting millions of people moving every single day - Full ownership of a high-impact acquisition channel with direct influence on company growth - Remote-first culture with flexibility and trust at its core - Direct collaboration with leadership in a fast-moving, founder-minded environment - Room to experiment, build, and leave your mark Originally posted on Himalayas

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