Global Head of Product Marketing

David Kennedy Recruitment is working with a leading B2B solution provider who are looking to recruit aGlobal Head of Product Marketing. Position: Global Head of Product Marketing Location:Remote (FTE):Romania, Bulgaria, Gibraltar, Malta, Serbia, Latvia Remote (SLA):Belgium, Ireland, Luxembourg, Netherlands, Denmark, Finland, Sweden, Estonia, Lithuania, Czechia, Hungary, Poland, Slovakia, Slovenia, Croatia, Cyprus, Greece Employment type: Full-time About the role. We are looking for a strategic and forward-thinking Global Head of Product Marketing to lead the positioning, messaging, and go-to-market strategy across a diverse iGaming portfolio, including Slots, Live Casino, and Sportsbook. This is a senior leadership role suited to an expert who combines deep product knowledge, market insight, and commercial acumen to drive global growth and differentiation. DUTIES AND RESPONSIBILITIES: - Define and lead the global product marketing strategy across all iGaming verticals, ensuring alignment with business objectives - Partner with Product, Commercial, and Brand teams to develop compelling messaging, positioning, and high-impact GTM campaigns across international markets - Act as the subject matter expert across all product lines, with a strong understanding of player behaviour, product mechanics, and underlying technology - Lead, mentor, and scale a high-performing global product marketing team - Design and implement a structured GTM framework to support new product launches and major updates - Leverage product analytics, customer insights, and market data to inform strategy and drive performance - Conduct competitive analysis to refine product positioning and support roadmap decisions - Ensure strong cross-functional alignment between Product, Marketing, and Operations teams globally. REQUIREMENTS: - Fluent in English (C1), with strong proficiency in both written and spoken communication - 10+ years of experience in Product Marketing, including at least 5 years in senior or global leadership roles within the iGaming industry - Proven track record of delivering successful marketing strategies across all 3 verticals Slots, Live Casino, and Sportsbook - Strong understanding of the full product lifecycle, including acquisition, retention, and monetization strategies - Experience launching and scaling products across multiple international markets - Data-driven approach with the ability to interpret metrics and optimise performance - Excellent communication, storytelling, and stakeholder management skills - Demonstrated leadership experience managing distributed, multicultural teams - Bachelor’s or Master’s degree in Marketing, Business, or Product Management (MBA preferred). BENEFITS: - Opportunity to shape global product marketing strategy within a leading iGaming environment. - High-impact leadership role with exposure to international markets and senior stakeholders. - Collaborative, fast-paced environment focused on innovation and growth. - And many others!!! Originally posted on Himalayas