Digital Marketing Specialist

Job Overview We're looking for a creative, data-driven, and highly motivated Digital Marketing Expert to join our growing team. If you're passionate about SEO, content creation, social media growth, and digital campaigns — this role is for you.You'll play a key role in strengthening our online presence, increasing engagement, and driving measurable marketing results across multiple channels. What You'll Be Doing - Create, optimize, and publish high-quality SEO-friendly website content and articles - Conduct keyword research and implement effective SEO strategies to improve rankings and organic traffic - Manage and grow social media platforms including Facebook, Instagram, LinkedIn, TikTok, and more - Build and execute engaging content calendars and digital marketing campaigns - Monitor website performance, SEO rankings, and social media analytics - Create compelling captions, marketing copy, and creative content ideas - Analyze campaign performance and provide actionable insights and recommendations - Collaborate closely with designers and content creators to enhance brand visibility and engagement - Support or manage paid advertising campaigns across Meta, Google, and TikTok platforms What We're Looking For - Minimum 4 years of experience in Digital Marketing - Strong understanding of SEO strategies, keyword research, and content optimization - Proven experience in content creation and social media management - Strong copywriting and communication skills - Experience using tools such as: - Google Analytics - Google Search Console - Meta Business Suite - SEMrush - Ahrefs - or similar platforms - Strong analytical mindset with attention to detail - Ability to work independently, manage multiple projects, and meet deadlines Nice to Have - Experience with Google Ads and Meta Ads Manager - Experience with Media Buying and paid advertising campaigns - Basic knowledge of WordPress or website management - Understanding of marketing funnels, lead generation, and conversion strategies What We Offer - Fully Remote Work Environment - Opportunity to work on diverse and exciting projects - Collaborative and supportive team culture - Career growth and development opportunities Job Details - Full-time - Remote Originally posted on Himalayas