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Remote Google Ads Specialist

Huzzle

RemoteColombiaFull-time
Posted
today
Source
Huzzle (workable)
Field
Marketing, Sales

Skills

Google AnalyticsLead GenerationCommunicationA/B TestingAnalytics

Description

About Huzzle At Huzzle, we connect exceptional talent with top opportunities at leading companies across the UK, US, Canada, Europe, and Australia. Our clients include fast-growing startups, digital agencies, and tech companies across SaaS, eCommerce, and FinTech. Unlike traditional outsourcing, you’ll be placed directly with a client as a valued, long-term member of their team. About the Company This opportunity is with a performance-driven digital marketing agency focused on scaling revenue through data-led paid media strategies. The company specializes in Google Ads, paid social, and conversion optimization, helping clients maximize ROI across multiple industries. Job Summary We are lookingfor a results-driven Google Ads Specialist with 2–3+ years of hands-on experience managing and optimizing paid search campaigns. In this fully remote role, you'll work with a growing international company to plan, execute, and optimize Google Ads campaigns that drive qualified traffic, generate leads, and maximize return on ad spend (ROAS). The ideal candidate is analytical, detail-oriented, and confident managing campaigns independently. You should have a strong understanding of Google Ads, conversion tracking, keyword strategies, and performance optimization. Key Responsibilities - Plan, launch, manage, and optimize Google Ads campaigns across Search, Display, Shopping, and Performance Max, as relevant to business goals. - Conduct keyword research, competitor analysis, and audience targeting to identify growth opportunities. - Monitor campaign performance and optimize bids, budgets, ad copy, and targeting to improve ROI and ROAS. - Manage campaign budgets efficiently while maintaining strong performance against KPIs. - Set up, monitor, and troubleshoot conversion tracking using Google Tag Manager and Google Analytics 4 (GA4). - Conduct A/B testing on ad creatives, landing pages, and campaign strategies to improve conversion rates. - Analyze campaign data and prepare clear performance reports with actionable recommendations. - Identify opportunities to reduce cost per acquisition (CPA) and improve lead quality. - Collaborate with marketing, creative, and sales teams to align paid advertising strategies with business objectives. - Stay updated on Google Ads platform changes, industry trends, and PPC best practices. Requirements - 2–3+ years of hands-on experience managing Google Ads campaigns, preferably for agencies, eCommerce brands, or lead generation businesses. - Proven experience managing and optimizing Google Search campaigns. - Strong knowledge of Google Ads campaign structures, bidding strategies, keyword match types, and negative keywords. - Experience with Google Analytics 4 (GA4), Google Tag Manager, and conversion tracking. - Ability to analyze campaign performance and make data-driven optimization decisions. - Experience managing advertising budgets and working toward measurable performance targets. - Familiarity with Performance Max, Display, Shopping, or YouTube Ads is an advantage. - Strong understanding of key PPC metrics, including CTR, CPC, CPA, conversion rate, and ROAS. - Excellent written and verbal English communication skills. - Strong organizational skills, attention to detail, and ability to manage multiple campaigns independently. - Experience working with international clients or marketing agencies is a plus. - Google Ads certifications are advantageous but not mandatory. Benefits 🌎 Fully remote role with flexible work environment 🚀 Work with high-growth companies and performance-driven teams 📈 Opportunity to scale campaigns with significant ad budgets 🎯 Performance-based bonuses tied to campaign success 🤝 Direct collaboration with international clients and marketing leaders

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