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Graphic Designer

Pavago

RemoteSouth Africa
Posted
5 months ago
Source
Pavago (workable)
Field
Design

Skills

CommunicationSocial MediaIllustratorPhotoshopFigmaAI

Description

Graphic Designer (Brand, Social Media, Ads & Campaigns) – Remote | U.S. Hours Position Type: Full-Time, Remote Working Hours: U.S. Client Business Hours (flexibility for deadlines & revisions) About the Role We’re hiring a Graphic Designer who can do more than just “make things look good.” You’ll be responsible for creating high-performing visual assets across social media, ads, web, and print — ensuring everything is on-brand, conversion-focused, and visually compelling. This role is ideal for someone who understands that: 👉 Design = communication + performance + brand consistency What You’ll Own Brand Identity & Consistency - Develop and maintain brand systems: - Logos - Typography - Color palettes - Visual guidelines - Ensure consistency across all platforms (social, web, print, ads) Marketing & Campaign Design (Core Focus) - Design high-quality assets for: - Social media posts (Instagram, LinkedIn, Facebook) - Paid ads (Meta, Google Display) - Email campaigns - Presentations & sales decks - Create print collateral: - Brochures - Flyers - Posters - Collaborate with marketing to support: - Campaigns - Events - Webinars Digital Design & Web Assets - Design: - Web banners - Landing page visuals - Ad creatives - Optimize designs for: - Mobile - Desktop - Social platforms - Support website updates and visual refreshes Motion & Multimedia (Bonus) - Create: - GIFs - Simple animations - Motion graphics using Adobe After Effects - Edit basic video or campaign visuals Tools & Design Stack - Adobe Illustrator - Adobe Photoshop - Adobe InDesign - Figma - Canva Collaboration & Workflow - Work with marketing, product, and sales teams - Translate ideas into clean, effective visual assets - Incorporate feedback quickly and efficiently - Manage multiple design requests simultaneously File Management & Delivery - Deliver assets in multiple formats: - AI, PSD, PNG, PDF - Maintain organized design libraries and templates - Ensure files are scalable and reusable What Makes You a Strong Fit - You think beyond visuals → you design for outcomes (CTR, engagement, conversions) - You are fast, organized, and reliable under deadlines - You can adapt your style based on brand and audience - You care about details, consistency, and polish Required Experience & Skills - 2+ years professional graphic design experience - Strong portfolio (branding + marketing + digital assets) - Advanced proficiency in: - Adobe Illustrator - Adobe Photoshop - Adobe InDesign - Experience designing for: - Social media - Ads - Print Nice to Have (High-Quality Candidates) - Motion graphics (Adobe After Effects) - Experience with: - Figma - Canva - Background in: - Marketing agencies - SaaS - E-commerce - Understanding of: - CTR - Engagement - Conversion-focused design What a Typical Day Looks Like - Review incoming design requests and prioritize work - Create assets for campaigns, ads, and social media - Iterate designs based on feedback - Prepare final deliverables for multiple platforms - Maintain brand consistency across all outputs In short: You turn ideas into clean, compelling visuals that drive results. Key Metrics (KPIs) - On-time delivery of design tasks - ≤ 2 revision cycles per project - Strong stakeholder satisfaction - Consistent brand alignment - Improved campaign performance (CTR, engagement) Why This Role Stands Out - High ownership across brand and campaigns - Work on both creative + performance design - Exposure to real marketing impact (not just design tasks) - Opportunity to grow into Senior Designer / Creative Lead Interview Process - Initial Phone Screen - Video Interview with Recruiter - Portfolio Review + Practical Task - (Design a campaign graphic or brochure) - Client Interview - Offer & Background Verification Apply Now If you: - Have a strong eye for design and understand marketing - Can execute fast without sacrificing quality - Want to work on real campaigns (not just random designs) This role is a strong fit.

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