Blockchain Marketing Manager
RemoteUnited KingdomUSD 100k–150kFull Time
- Posted
- today
- Source
- Himalayas
- Field
- Marketing
Skills
Content MarketingCommunicationSocial MediaRoadmappingGo
Description
Crypto Marketing Manager
For a project leading the creation of Bitcoin Rollups, we are seeking an experienced marketing professional to lead go-to-market strategy and execution for an upcoming crypto/Web3 project through first token sale/offering (ICO) and major exchange listing and beyond.
Key Attributes:
We seek a candidate with the following profile:
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Has previously led the communication, marketing, growth of a major project (top 150 CMC) in the early stage. With a particular emphasis on token launch.
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Desire to be very hands-on. Proven hustle and ability to execute.
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Has managed a significant marketing budget/spend.
Responsibilities:
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Develop and execute comprehensive marketing plan to drive awareness, engagement and participation in token sale / ICO
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Create compelling marketing content and collateral including website, white paper, blog posts, social media, email campaigns, etc.
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Engage with crypto influencers, publications, forums and communities to generate buzz and grow project's audience
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Coordinate public relations outreach, media placements and press releases
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Plan and host virtual events, AMAs, webinars to educate potential investors on the project
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Prepare project to meet major crypto exchange listing requirements
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Track, measure and report on marketing KPIs and campaign performance
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Manage marketing budget and outside agencies/freelancers as needed
Requirements:
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5+ years experience in digital marketing, ideally for crypto/blockchain projects
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Deep understanding of the crypto market, ICO landscape and exchange listing process
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Strong writer and communicator able to translate complex concepts for a general audience
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Experience with content marketing, social media, community management, PR
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Knowledge of crypto-specific marketing channels and best practices
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Analytical and data-driven, able to measure and optimize marketing efforts
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Entrepreneurial self-starter comfortable in a fast-paced startup environment
This role requires both strategic thinking to chart the overall marketing roadmap, and hands-on execution to bring the vision to life. The ideal candidate will have a proven track record taking crypto projects from concept through successful ICO and exchange listing. If you're an experienced crypto marketer excited to lead a groundbreaking new project, we'd love to hear from you.
Originally posted on Himalayas
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