Fractional Chief Marketing Officer (CMO)

This is a remote position. Fractional Chief Marketing Officer (CMO) Company:Vulcury LLC Location:Sydney Engagement:Fractional / Part-time (scope-based; potential to expand) Reporting Line:CEO (based in California, United States) Compensation:Competitive, commensurate with experience and scope About Vulcury Vulcury LLC is a venture studio and growth advisory firm that builds, incubates, and scales businesses across adiverse set of industries, while also supportingselect external growth engagements. The firm operates a centralised growth function that spans: - Internally incubated companies at varying stages of maturity - Client engagements across multiple sectors - Research- and content-driven initiatives related tofinancial markets and investment themes While a meaningful portion of Vulcury’s current work supports manufacturers and industrial businesses through its subsidiaryTrustBridge, the broader growth mandate includestechnology-enabled services, professional services, and investment-related research and publishing efforts. Role Overview Vulcury is seeking aFractional Chief Marketing Officer (CMO)based in Sydney to provide senior marketing leadership across itsmulti-industry portfolio of businesses and engagements. This role is well-suited for an experienced marketing executive who is comfortable operating acrossdifferent verticals, business models, and audience types—including B2B services, industrial and manufacturing ecosystems, andfinancial or investment-oriented content and platforms. The Fractional CMO will work closely with aCEO based in California, collaborate with senior leaders across Vulcury’s subsidiaries, and oversee aprimarily India-based execution teamresponsible for day-to-day growth activities across channels. This is ahands-on leadership role, requiring active involvement in strategy, prioritisation, review, and refinement—not merely high-level advisory input. Key Responsibilities Marketing Strategy & Leadership - Define and refine marketing strategies across multiple businesses, industries, and engagement types. - Establish clear growth priorities, sequencing, and success metrics across initiatives. - Balance near-term demand generation with longer-term brand and authority building. Channel Oversight & Execution Provide senior-level oversight and guidance across a broad mix of channels, including: - Paid social and digital advertising - SEO and website optimization - Content marketing and thought leadership (blogs, long-form articles, research-driven content) - Email campaigns, lifecycle marketing, and SDR-support workflows - Webinars, podcasts, and virtual events - Media creation and multi-platform distribution These efforts may support: - Operating businesses within the Vulcury portfolio - External client growth engagements - Investment research, commentary, and financial thought leadership initiatives Team Leadership (India-Based) - Lead and mentor a distributed marketing and growth team based primarily in India. - Translate strategic objectives into clear, executable work streams. - Ensure quality, consistency, and performance across channels and verticals. Cross-Functional & Cross-Regional Collaboration - Interface directly with the U.S.-based CEO and senior leadership on priorities and performance. - Coordinate with product, sales, research, and operations leaders to ensure alignment. - Adapt messaging and channel strategy to different buyer types, sales cycles, and audiences. Industry-Specific Context (As Relevant) - Support initiatives related to manufacturing, supply chain, and industrial services where applicable. - Contribute to growth and content strategies related tofinancial investments, markets, and research-driven products. - Adjust marketing approaches to suit technical, regulated, or high-trust environments. Engagement Details - Structure:Fractional / part-time, scope-based - Location:Sydney, Australia (remote-friendly with cross-time-zone collaboration) - Travel:Occasional travel may be beneficial but is not required Requirements Qualifications Required - Senior marketing leadership experience (typically 12+ years), including executive or head-of-marketing roles. - Demonstrated depth across a wide range of marketing channels, both strategic and operational. - Experience leading distributed or offshore marketing teams. - Strong executive communication skills and comfort working directly with founders and CEOs. - Ability to operate effectively across multiple industries and business models. Preferred - Experience spanningB2B services, industrial/manufacturing, and/or financial or investment-related businesses. - Background in growth consulting, venture studios, or multi-brand portfolios. - Familiarity with research-led or content-driven growth strategies. - Experience supporting complex or multi-stakeholder sales environments. Benefits Why This Role - Fractional flexibility:Senior-level influence without full-time constraint. - Industry breadth:Exposure to multiple sectors, audiences, and growth challenges. - Global collaboration:Work at the intersection of U.S.-based leadership and India-based execution. - Substantive impact:Direct ownership of strategy, prioritisation, and execution quality. - Expandable scope:Opportunity to deepen or broaden engagement as Vulcury scales. Originally posted on Himalayas