Content Marketing Lead

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Content Marketing Lead based in Netherlands. This is a high-impact, high-autonomy content leadership role shaping the narrative of a global employment and HR technology business. You’ll define the editorial strategy, thought-leadership agenda, and category story that influence customers, executives, and the wider market. Rather than managing a traditional content team, you’ll build AI-powered systems that dramatically increase the reach and effectiveness of your work. You’ll transform proprietary data and complex research into authoritative content that earns attention, shapes industry conversations, and supports business growth. The role spans editorial, executive communications, original research, newsletters, podcasts, PR, social, and other channels. You’ll work closely with senior stakeholders, subject-matter experts, agencies, and freelancers while operating as a highly autonomous individual contributor. It’s an opportunity to define what an AI-native content function can look like and establish scalable standards for quality, governance, and impact.